By Mae Anderson
NEW YORK (AP) – Barnes & Noble unveiled a $249 Nook Tablet Monday just ahead of the crucial holiday shopping season as the book retailer fights for a larger share of the lucrative e-book market.
Tablets and e-book readers are going to be flying off the shelves before the holidays, and both Barnes & Noble Inc. and Amazon are hoping to challenge Apple and its dominant iPad for a piece of the holiday pie. The Nook Tablet arrives just weeks after Amazon.com released its $199 Kindle Fire tablet. Barnes & Noble conceded on price while offering more memory and a product that it says has a longer battery life than the Kindle Fire.
But it cut the price on its Nook Color, which doesn’t have streaming services, to $199, from $239. It cut the price for its Nook Simple Touch Reader, a black-and-white reader that doesn’t have a browser, to $99 from $139.
The Nook Tablet will be in stores and shipped to homes on Nov. 17. Like the Nook Color, it has a 7-inch (17- centimeter) color touchscreen. The tablet will also come preloaded with apps from Netflix and Hulu.1 2 next >>